I know, I know. Your acne flare-ups make you feel like an 8th-grader again.

And the flaky dry skin? You feel like a walking snow-globe, right?

Worse yet, these conditions all require that you hire an expert-level lighting designer for your Zoom calls.

I tell my patients all the time: there’s a powerhouse ingredient that’s clinically proven to treat acne and flakiness that’ll put you on the right path to clear skin.

It’s called salicylic acid, and it’s one of the main ingredients in Geologie’s Everyday Face Wash.

What is Salicylic Acid?

Derived from the bark of certain willow trees — the bark contains an aspirin-like chemical called salicin — salicylic acid is a beta hydroxy acid, or BHA. That means the hydroxy part of the molecule — where the oxygen is bonded to hydrogen — is separated from the acid part by two carbon atoms.

Did I lose you there?

No worries. All that means is this particular molecular structure makes salicylic acid oil-soluble, as opposed to being water-soluble, which allows it to penetrate deeper into the pores of your skin. The acid part of the molecule does the heavy lifting, dissolving some of the intracellular “glue” that holds skin cells together. This acid breaks down skin debris and oil that clogs the pores.

One effect of the breaking down of skin cells is exfoliation — the softening and then sloughing of the top layer of skin cells, which in turn helps to dissolve blackheads.

There’s more: salicylic acid also acts as an anti-inflammatory — shooing away red pimples and pustules.

Our Remarkable Skin

Truth is, our skin is pretty remarkable — the world throws all sorts of objects in its way that can cause damage: pollution, the sun’s UV rays, bacteria, a harsh climate, or that guy who sneezed on you in line getting coffee (grande capp-a-choo!)

Our skin does what it can to protect us, but these objects can be harmful, make it weaker, cause acne and aging, and compromise our Zoom face.

Many off-the-shelf skin products don’t help either. Parabens, mineral oils and phthalates found in moisturizers and used for fragrance can irritate the skin and clog pores. They have no place in an effective skincare regimen.

Geologie Face Wash

That’s why our Everyday Face Wash only contains clinically-proven ingredients at concentrations that make a real difference in skin health. In other words — ingredients you need, no BS, or “marketing ingredients" (those in tiny concentrations that donothing but allow the brand to say they are in there.)

As the first line of defense in your fight to finally say goodbye to those breakouts, our Everyday Face Wash’s salicylic acid will help reap benefits quickly, likely in the first three weeks:

• Regular exfoliation will brighten, smooth and tone the skin.
• Pore cleaning will reduce whiteheads and blackheads and open the skin to deeper treatment.
• Pore cleaning will help dry-skin conditions like Seborrheic dermatitis.

Wondering what salicylic acid can do to bring you back from that 8th-grade feeling? If you're not a customer yet, take our diagnostic and we’ll help you get started. We’ve helped thousands of guys get clear skin, and we can help you too — your Zoom colleagues will be impressed, trust me.