Geologie says it has “superior skincare personalized for your unique skin.” Their focus here is personalization. Your subscription includes a skin consultation, which helps you find the right products for your skin’s needs. Beyond their personal recommendation from their in-depth survey, you have the freedom to choose from a bunch of different kits.

But we like the fact that they’ll send you trials at a low cost so you can find the right ones for your face. Full disclosure: I tried out a sample skin care kit from Geologie — specifically for the bags under my eyes — and still use their product to this day. Although what works for me may be vastly different than what your skin needs to glow, I can’t say enough positive things about Geologie’s under-eye night cream with retinol. Read More